Rubčić families are Croats and they are mostly from Novi Vinodolski. In the past century, relatively most of Croatian residents bearing this family name were born in Otocac and Zagreb. In Gornji Zagon in Novi Vinodolski every sixth inhabitant had the family name Rubčić.
About 570 people with faimily name Rubčić live in Croatia today, in 240 households. There were 400 of them in the middle of the past century, and their number increased by 40 percent. They are located in almost all Croatian counties, in 39 cities and 46 other places, mostly in Zagreb (120), Novi Vinodolski (95), Licko Lesce (35), Svica (35), and in Crikvenica (25).